What business organization is National Book Store?

What business organization is National Book Store?

(abbreviated as NBS) is a retail company based in Mandaluyong, Metro Manila, Philippines….National Book Store.

Type Private
Industry Retail
Founded Manila, Philippines (1942)
Founder Socorro Cancio-Ramos José Ramos
Headquarters G/F Quad Alpha Centrum, 125 Pioneer Street, Mandaluyong 1550, Metro Manila, Philippines

What National Book Store is all about?

FOR SEVENTY FIVE YEARS, National Book Store, Inc. (NBS), the Philippines largest books and supplies store, has been providing the consumer affordable educational commodities. Part of the company’s core values is to help underprivileged children. Thus, in 2004 NBS has established the National Book Store Foundation, Inc.

How many branches of National Book Store?

Visit any of our over 230 branches nationwide or shop conveniently from home.

Who is the target market of National Book Store?

National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs. However, the customers of National Bookstore are not limited to just students and office workers.

Why National Book Store is successful?

In the 1970s, National Book Store became popular by selling reprinted versions of foreign textbooks for 75% lesser than the actual price. Parents and students loved the idea of being able to purchase such books for lower costs.

Who is the founder of National Book Store?

Socorro Ramos
José Ramos
National Book Store/Founders

Is National Bookstore a merchandising business?

Good examples of merchandising businesses include retail clothing, grocery stores and bookstores.

How did National Book Store started?

Socorro or “Coring” as she is fondly called, was born into a family of shopkeepers who were thrown into poverty after losing the family business. While working for her brother-in-law, Coring met and fell in love with Jose Ramos. They got married and the couple founded National Book Store in 1940.

Who is the CEO of National Book Store?

Socorro Ramos, known as Nanay Coring, is the founder of National Book Store, the largest bookstore chain in the Philippines. She has many grandchildren and great-grandchildren.

Who is the owner of National Book Store?

Today, Nanay Coring continues to lead National Book Store as the company constantly seeks to reinvent the industry through the introduction of new innovations, products and practices. Every member of the National Book Store family takes special pride in the institution’s role as a staunch supporter and promoter of education and reading.

What is product National Bookstore?

Product National Bookstore offers a wide range of products from the retail sale and distribution of books to the sale of various school supplies. National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs.

Why join the National Book Store Foundation?

These lofty goals are best highlighted by the numerous projects of the National Book Store Foundation which include the donation of books, libraries and school supplies to needy schools and students nationwide. Why join us? National Book Store is a Filipino brand with a family-oriented culture.

What is national bookstore’s marketing mix?

National Bookstore: A Profile Of Its Marketing Mix Product National Bookstore offers a wide range of products from the retail sale and distribution of books to the sale of various school supplies. National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs.

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